Marketing Minor (Non-business Students)

Business Core Courses

• ACCT 2010 - Introduction to Financial Accounting
• BUAD 1000 - Introduction to Business
• ECON 1010 - Introduction to Microeconomics

Required Marketing Courses

• MKTG 3000 - Principles of Marketing

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  Choose 3 from the following list:

• MKTG 3300 - Marketing Research
• MKTG 3400 - Personal Selling and Sales Management
• MKTG 3550 - Brand Management
• MKTG 4400 - Service Management and Marketing
• MKTG 4500 - Retailing Strategy
• MKTG 4510 - Sport Marketing
• MKTG 4550 - Contemporary Issues in Marketing
• MKTG 4600 - Business to Business Marketing
• MKTG 4650 - Promotion Management and Strategy
• MKTG 4700 - Digital and Social Media Marketing
• MKTG 4800 - Marketing Planning and Strategies
• MKTG 4900 - International Marketing

Total (21 Credit Hours)

Students are responsible for completing all course requisites; requisites are strictly enforced through the registration system.